As Deflation Starts to Show Walmart CEO Says Consumers May Not Be as Resilient Next Year

7 December 2023

Walmart’s CEO flags alarming economic trends: rising credit card debts and dwindling household savings, hinting at a sharp decline in consumer spending. Deflation, particularly in merchandise, is exacerbating the situation. With prices dropping, retailers like Walmart face a grim challenge – even increased sales volumes may not offset the revenue losses from lower prices, foreshadowing a severe and widespread retail downturn.

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