World Gold Council Says Geopolitics and Central Banks Could Keep Gold Demand Hot in 2024

11 December 2023

Gold prices hit a record high, surpassing $2,100 per ounce, driven by geopolitical tensions and strong central bank buying. These factors, alongside the potential for a global recession, position gold as a key investment hedge, with its demand expected to remain robust into 2024. The World Gold Council anticipates continued strong central bank purchases, further supporting gold’s positive market trend.

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